The Museum of Folklore

Opened in 1954 to celebrate São Paulo's 400th anniversary, Ibirapuera Park spans an impressive 1.6 million square meters. It's a haven for sports enthusiasts, featuring courts, bicycle racks, and even some delightful restaurants to refuel at after a day of exploration. The mastermind behind this urban oasis was none other than Oscar Niemeyer, the visionary architect responsible for much of Brasília's iconic architecture. He teamed up with a talented crew, including architects Ulhoa Cavalcanti and Zenon Lotufo, as well as landscapers Burle Marx and Augusto Teixeira Mendes, to bring this project to life. The Guardian has recognized Ibirapuera as one of the top 10 urban parks in the world, and it's easy to see why. The park is a magnet for athletes, with its running lanes, soccer courts, and open gym equipment. But it's not just for fitness buffs; culture seekers will find plenty to love too. Nestled within the park are several cultural gems: the Museu de Arte Contemporânea (Contemporary Art Museum), the Museu de Arte Moderna (Modern Art Museum), the Museu Afro Brasil (Afro Brazil Museum), the Auditorio Ibirapuera (Ibirapuera Auditorium), the Pavilhão Japonês (Japanese Pavilion), and the iconic Oca. And if you're up for a short jaunt, the Museu de Arte de São Paulo (MASP) is just 6 kilometers away, a must-see for any art lover. The park's landscape is a perfect blend of natural beauty and architectural marvels. You'll find locals and tourists alike enjoying leisurely picnics, practicing yoga, or simply soaking in the vibrant atmosphere. Whether you're an art aficionado, a sports fan, or just looking to unwind, Ibirapuera Park offers a little slice of paradise in the bustling city of São Paulo.

Nestled just 27 kilometers from São Paulo, Embu das Artes is a charming little town bursting with culture. With fewer than 300,000 residents, this place is like a living gallery, and it has a rich history of attracting prominent artists like Brazilian modernists Anita Malfatti, Oswald de Andrade, and Tarsila do Amaral. The town truly lives up to its name, which means "Embu of the Arts." Since 1969, the Arts and Crafts Fair has been a must-see event, drawing tourists and locals alike to the historic streets of Embu. Here, you’ll find artists proudly displaying their creations: from delicate porcelain and intricate sculptures to vibrant paintings, woven baskets, and unique trinkets. If you’re a fan of greenery, don’t miss the Green Fair, where you can browse a beautiful selection of plants and ornamental flowers. For those eager to dive deep into Brazilian history and art, Embu offers an enriching array of museums, churches, and memorials. Be sure to visit the Jesuit Sacred Art Museum and the Saint Lazarus Chapel, where history whispers through the walls. When you’re ready to unwind, the town’s cozy cafes and lively bars, complete with live music, provide the perfect setting to relax after a day of exploration. And if you find yourself curious about the local flavors, don't miss trying some traditional Brazilian snacks available at the fair. They offer a delightful taste of the region's culinary heritage that complements the town's artistic spirit.

The Museu de Arte de São Paulo, affectionately known as Masp, first opened its doors in 1968. This iconic institution was the brainchild of the journalist Assis Chateaubriand and came to life under the leadership of the art dealer Pietro Maria Bardi. The renowned architect Lina Bo Bardi was responsible for designing this architectural marvel, which proudly overlooks São Paulo’s bustling downtown and the majestic Serra da Cantareira. Its striking rectangular form is suspended by four colossal columns, creating a 74-meter gap used as a lively plaza by both locals and visitors. Masp is not just a museum; it’s a cultural hub with a mission centered on education. It's very much alive in the city's cultural scene, offering spaces like a library, mezzanine, and auditorium that invite community interaction. The museum is also a hotspot for educational projects, with a primary goal of making art an accessible and engaging experience for everyone. While you're there, don't miss the chance to explore its impressive collection of artworks, ranging from classic pieces to contemporary installations. The museum's open plaza often hosts vibrant street performances and bustling markets, adding to the dynamic atmosphere. Whether you're an art aficionado or just looking for a unique spot to hang out, Masp promises an unforgettable experience.

Nestled in the heart of São Paulo’s iconic Ibirapuera Park, the Afro Brasil Museum is a treasure trove of culture and history. This public institution, overseen by the Afro Brasil Museum Association, sprawls across 11,000 square meters in the Padre Manoel da Nóbrega Pavilion. It's a haven for art lovers and history buffs alike, housing over 6,000 works of art. The collection is a vibrant mix of paintings, sculptures, prints, photographs, and documents, alongside ethnological pieces by both Brazilian and international artists, dating from the 18th century to the present day. Visitors can explore a rich tapestry of African and Afro-Brazilian cultural influences. The museum shines a light on themes such as religion, work, art, and slavery, offering a poignant narrative of the African impact on Brazilian society. It's like stepping into a vivid storybook that chronicles the journey of Afro-Brazilians throughout history. While you're there, take a moment to appreciate the museum's architecture, a masterpiece that adds to the experience. And don't forget to stroll through Ibirapuera Park afterward, where you can soak in the lush greenery and maybe even catch a local performance or art exhibit. It's a perfect day out, blending culture and relaxation in one of São Paulo's most beloved spots.

To truly appreciate the richness of the Portuguese language and celebrate it as a cornerstone of our culture, the Museu da Língua Portuguesa was established with a clear mission: to bring the language closer to its speakers around the globe. This remarkable museum opened its doors on March 20, 2006, nestled in the historic Estação da Luz in São Paulo. This city, with the largest Portuguese-speaking population in the world, is steeped in history and cultural significance for both the state capital and Brazil as a whole. Estação da Luz has served as a vital entry point for immigrants and remains a lively hub where diverse cultures and social classes converge, showcasing accents from every corner of Brazil. In nearly a decade of operation, the Museu da Língua Portuguesa has welcomed an impressive 3,931,040 visitors. Each of these visitors had the opportunity to deepen their connection with the language, exploring its roots, history, influences, and the myriad variations found in everyday life. The museum offers an interactive experience that's both educational and engaging, making it a must-visit for anyone interested in linguistics or Brazilian culture. Beyond its exhibits, the museum's location is a stone's throw from other São Paulo attractions, such as the Pinacoteca do Estado, making it easy to immerse yourself in the city's vibrant arts scene. Whether you're a language enthusiast or just curious about Brazil's cultural fabric, a visit to the Museu da Língua Portuguesa is sure to enrich your understanding and appreciation of the Portuguese language.

The story of the Cathedral of São Paulo takes us all the way back to 1589, when plans were made to build a main church, known as the Matriz, in the quaint village of São Paulo. This magnificent cathedral stands as the largest church in the city, stretching 111 meters in length and 46 meters in width. Its two towering spires reach an impressive height of 92 meters. The design follows a Latin cross layout, featuring a spacious five-aisled nave. The dome, soaring 30 meters above the crossing, draws inspiration from the Renaissance dome of the Cathedral of Florence, even though the overall architecture is Neo-Gothic. One cannot miss the cathedral's organ, crafted in 1954 by the renowned Italian firm Balbiani & Rossi. This colossal instrument is among the largest in Latin America and boasts five keyboards, 329 stops, 120 registers, and an astounding 12,000 pipes. The Gothic-style hand-engraved reliefs on the pipe mouths add an intricate touch of artistry. When visiting, take a moment to appreciate the intricate stained glass windows that bathe the interior in a kaleidoscope of colors. These windows depict various biblical scenes and saints, offering a visual feast for history buffs and art lovers alike. The cathedral's setting in the bustling city center makes it a perfect starting point for exploring São Paulo's rich cultural landscape.

Nestled in the bustling East Zone of São Paulo, the Arena, affectionately known as Itaquerão, is a landmark of Brasil's largest city. This football stadium, crafted for the 2014 FIFA World Cup, boasts a seating capacity for 48,000 passionate fans. It's a marvel of modern design with 89 luxury boxes, 59 retail stores, 15 elevators, 2,700 parking spaces, two delightful restaurants, an auditorium, and two sports bars. The visionary architect Aníbal Coutinho is the creative genius behind this daring architectural project, which was celebrated in 2011 as Brasil's best architectural endeavor. The Arena's rectangular design and dual side stands create an intimate atmosphere, bringing fans closer to the action on the field. The eastern façade is adorned with an impressive 170-meter by 20-meter LED panel, while the western side features a stunning glass panel composed of 1,350 pieces. Inside, two massive screens measuring 30 meters by 7.5 meters each hold the title of the largest in any football stadium worldwide. If you're planning a visit, take some time to explore the vibrant neighborhood around the Arena. Known for its lively street markets and delicious local eateries, it offers a taste of authentic São Paulo life. Whether you're a football fanatic or a curious traveler, the Arena promises an unforgettable experience.

The Soccer Museum, which opened its doors in 2008, is a tribute to the sport that Brazilians hold dear. Nestled within the iconic Pacaembu Stadium in São Paulo, it has the power to intrigue even those who aren't die-hard soccer enthusiasts. Covering an impressive 6,900 square meters, the museum offers an unforgettable audiovisual experience. You'll find the sport's rich history brought to life in 18 themed rooms, featuring 1,500 photographs and five hours of captivating videos, along with a treasure trove of other materials. If you're a soccer fan, this museum is an absolute must-visit during your trip to Sampa. But even if soccer isn't your thing, the museum might just change your perspective. Its space is filled with emotion and every detail has been thoughtfully crafted to immerse you in the world of soccer. Beyond the exhibits, the Pacaembu Stadium itself is worth exploring. With its classic architecture and storied past, it has been a stage for countless memorable matches. The surrounding area is also home to charming cafes and vibrant street art, offering a slice of São Paulo's lively culture.

Since its grand opening in 1958, the Sao Paulo Zoo has welcomed over 70 million visitors. Nestled in the heart of more than 900,000 square meters of pristine Atlantic forest, the zoo is a sanctuary for 3,000 different animal species. Each species thrives in a dedicated biotope, thoughtfully designed to mirror its natural habitat. This establishment is a fantastic resource for raising public awareness about the critical issues related to protecting the Amazonian forest's diverse species. The zoo is not just a place for observing animals but an immersive experience that connects you with nature's wonders. Imagine strolling through lush greenery while colorful birds flit overhead, their calls echoing through the trees. The sounds of the forest, combined with the sight of exotic animals, create an atmosphere of adventure and discovery. Be sure to check out the educational programs; they're both informative and fun, offering insights into conservation efforts and the importance of biodiversity.

Nestled within the historic Liceu de Artes e Ofícios de São Paulo building, the Pinacoteca of São Paulo is a stunning visual arts museum specializing in Brazilian artists from the past two centuries. Opened in 1905, it proudly holds the title of the oldest art museum in the city. The museum houses an impressive collection of around 1,900 artistic, bibliographic, and archival treasures. Visitors can admire iconic works such as "São Paulo" by Tarsila do Amaral and "Mestizo" by Candido Portinari. In recent years, the museum has hosted significant exhibitions, including the captivating Ron Mueck showcase, which drew an impressive 402,000 visitors. The Pinacoteca isn't just about what’s inside; outside, the Parque da Luz and the museum's garden offer a delightful experience with about 50 sculptures by contemporary artists like Victor Brecheret, Lasar Segall, and Amílcar de Castro. It's a perfect spot for a leisurely stroll, allowing you to soak in both art and nature. If you’re ever in São Paulo, this museum is a must-see destination that blends history, culture, and creativity seamlessly.

Nestled in São José dos Campos, SP, Roberto Burle Marx Municipal Park, affectionately known as "Parque da Cidade," stretches across an impressive expanse of about one million square meters. This lush area is a slice of history, once part of the former Parahyba Weaving Farm. As you wander through, you're greeted by a stunning variety of plant species and landscapes: think sprawling gardens, towering imperial palm trees, serene lakes, and charming artificial islands. The park is a testament to nature's beauty intertwined with human creativity, featuring the exquisite gardens by Roberto Burle Marx and the architecturally significant Olivo Gomes Residence, crafted by Rino Levi. The park's main allure is the immersive experience it offers with nature. Picture yourself strolling along winding paths embraced by dense, vibrant vegetation, a mix of native and exotic species, all alive with the sounds and sights of rich wildlife. It's the perfect setting for those looking to escape the hustle and bustle of city life, even if just for a few hours. For history buffs and architecture enthusiasts, the park also offers a glimpse into modern architectural design. The Olivo Gomes Residence showcases the innovative spirit of mid-20th-century architecture, blending seamlessly with the natural surroundings. Meanwhile, the gardens designed by Burle Marx are a living canvas of his genius, seamlessly merging form and function in a way that feels both timeless and inviting. Whether you're an avid nature lover, a fan of architecture, or simply someone looking for a serene spot to relax, Parque da Cidade offers a little something for everyone. So, pack a picnic, grab your camera, and lose yourself in the natural and architectural wonders of this unique park.

The site is open to the public for educational tours led by knowledgeable guides. These tours follow thoughtfully designed paths that highlight the unique ecosystems of the area: paludosa forest, restingas, swamps, beaches, sea rocks, and Tabuleiro forest. The landscape offers uncommon attractions that provide a delightful experience, allowing visitors to truly connect with nature through sight, sound, and scent. Imagine walking through lush greenery while the sound of rustling leaves fills the air. Feel the soft sand under your feet as you stroll along the beach, or take in the salty breeze as you gaze at the sea rocks. This place is a haven for nature lovers, offering a sensory escape from the hustle and bustle of everyday life.

The Ipiranga Municipal Market is located in a very busy part of Ipiranga, where commerce trives, you can find all sorts of things, from food to technology, everyone is quite friendly around here.The prices are quite accessible and you'll most likely find what you're looking for around here.This place is old! It's been up and busy for 83 years now, since it was opened back in 1940.Highly recommend going during weekdays since it's less busy. Saturdays can get kinda crazy.

Na Praia da Enseada em Guarujá você vai encontrar uma excelente infraestrutura, além de muita diversão, um mar límpido de boas ondas, com areia branca e fininha.Conta com uma orla incrível e uma ciclovia tranquila para pedalar que se estende por seus quase 6 km de extensão.A Praia da Enseada é sem dúvidas, não só uma das melhores e mais belas praias do litoral sul paulista, como também uma excelente escolha curtir umas férias e o Verão.E ai, ficou animado? Então confira as fotos e dicas incríveis que preparamos para você incluir no seu roteiro, preparar as malas e…. Partiu praia!Não é a toa que recebe milhões de turistas todos os anos e é considerada internacionalmente como a “Pérola do Atlântico”.Grandes partes dos turistas optam pela praia da enseada, e isso tem como fator principal a sua infraestrutura e oferta de comércios e serviços em geral como: (Quiosques, bares, restaurantes, hotéis, pousadas, aluguel de temporada e serviços em geral).Pontos Turísticos na Praia da Enseada em GuarujáOs Pontos Turísticos da Praia da Enseada atraem viajantes de todos os gostos e estilos.Com diversas atrações como shows, eventos, e parque de diversão que são montados durante o verão, a praia também conta com diversos outros atrativos.Na praia da Enseada você vai encontrar Pontos Turísticos como o mirante do Costão das Tartarugas e Mirante do Morro da Campina, conhecido como Morro do Maluf, a feira de artesanatos, o Aquário AcquaMundo, além de passeios náuticos e muita diversão.Veja algumas atrações na praia da enseada em Guarujá…

Vista como uma das mais belas Praias do Guarujá, a Praia de Éden é um encanto de uma natureza exuberante e incrível.Com aproximadamente 150 mts de extensão a Praia do Éden é cercada por uma mata Atlântica linda e muito preservada, um verdadeiro reduto de beleza natural e que encanta todos que a visitam.É uma praia de tombo e com ondas fortes, por isso tome cuidado ao entrar no mar.O mar verde esmeralda faz da Praia do Éden um encanto de beleza natural, sem contar que é possível avistar tartarugas marinhas em algumas épocas do ano.É uma praia pequena, com faixa de areia fofa e estreita, logo em períodos de alta praia é bem visitada e fica bem cheia, então prepare-se disputar um espaço legal e encontrar uma sombrinha.Com apenas um bar no local que funciona somente na e sem nenhum tipo de comércio ambulante, o mais indicado é que leve tudo ou consumir, só não esqueça de substituir o seu lixo e descartar nalixeira mais próxima, colaborar para que esse esse paraíso continua vivo.Trilha da Praia do Éden no GuarujáPara mostrar esse visual incrível da praia do Éden, será necessário um pequeno esforço, pois seu acesso é feito através de uma pequena trilha (que possui dificuldade média), ou através de umaria, que é bem mais tranquilo e de fácil acesso, porém o acesso particular e fica no único estacionamento disponível no local.Na pequena trilha da Praia do Éden no Guarujá você vai se deparar com uma escadaria rochosa composta por 110 degraus irregulares, de dificuldade mediana. O cansaço bate na hora de subir a trilha. Em dias de chuva a atenção para quedas e perigos na trilha deve ser vermelha.